Can we be honest about this year?


Hi Reader,

This year has tested every entrepreneur I know.

Even when my fellow business owners and I are swapping struggles, though, our chats always come back to the same thing.

Resilience.

Resilience is the armor we entrepreneurs build up over time. Each year, with each setback, it compounds a little more.

I don’t want to brush off all of 2025’s challenges as blessings in disguise. For many business owners, some months have just felt really stressful.

At the same time, those changes add a few new layers to your resilience armor. I’m grateful for that.

At Drio, we made more progress on our WholeSite project than expected, thanks to a different client workload involving smaller projects that can be tied up in a few weeks rather than a few months.

This unexpected change gave us space to focus more on a project that will provide long-term stability, and allow us to help even more business owners get their websites off the ground.

Unexpected? Yes. Daunting? Yes.

Worthwhile? Also yes.

It’s easy to start each year with expectations and ideal scenarios, but when does everything ever go as planned? Even if it is a “normal” year?

Instead of fixating on the scary twists and turns, the most important part for us has been continuing to show up every day. You’ve heard it before, but it always rings true.

We keep staying focused on our business goals and do great work for our clients.

Most importantly, we remind ourselves to be thankful for the opportunities that do come our way, without getting lost in the ones that don’t.

The way I see it, there’s no point in sitting back and yearning for a different outcome. Instead, we adapt. We act.

We channel the resilience we’ve worked so hard to compound so we can keep moving forward stronger than ever.

How has this year tested your resilience? I’d love to hear what resonates, and how you’ve been adapting and acting.

We got this.

Hi! I'm Rachel, the Left Brain of Drio.

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