Hi Reader, I recently spoke at Loyola University’s event, Beyond the Algorithm: Human Insight in the AI World. As the name suggests, the conversations were about how we can keep leading the way with our human experiences, even though it feels like AI’s everywhere you look. I know many people, whether they’re young scholars or seasoned business owners, are reading the headlines about AI and wondering if they should be worried. And I get it. Some of the changes are nerve-wracking. While we can’t know for sure where exactly we’re headed, I think we do have some say in the type of AI future we want to take part in. So in my talk, I focused on the fact that, at Drio, our strengths haven’t changed. Relationships and human expertise are still at the very core of everything we do. I wanted the students in the audience to know there’s hope if they lean on those things too. Yes, I’m using AI in my professional and personal life to make certain tasks easier and more efficient, but it’s just that: efficient execution. At the end of the day, I’m using AI for the things that aren’t really worth my time and energy, so I can do more of the things that are. It’s still all about the people. It’s funny because this message has been at the heart of Drio for years now. How many newsletters have you got from me talking about our community, our connections, or how our right-brain-left-brain dynamic is our secret weapon? That’s still what we lean on. That’s still what steers our ship - even with things like WholeSite, our AI-assisted website creation platform. AI helps you execute, but it’s built on my and Rachel’s expertise to help you launch a better website faster. Even though Rachel and I are in a tech-focused industry, we can hands-down say that our success doesn’t lie with all the fancy tools we use to support our productivity. It lies in our ability to really get our clients—by listening deeply and problem-solving better solutions for their goals. It’s the creative thinking, strategic planning, and collaboration that happens every day as a right-brain-left-brain duo. It’s the network we’ve built and our love of connecting business owners with one another. That’s where the magic happens. Not on ChatGPT. I think it’s safe to say your genius still runs the show too.
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Hi Reader, September reminded us just how powerful human connection and purpose-driven work can be. From Hazel inspiring the next generation of business leaders at Loyola to Rachel running in support of women rebuilding their lives at Marian House, this month was all about using our skills and energy for good, both inside and outside the office. Website Launch: IBEW Local 26 We’re thrilled to unveil the new IBEW Local 26 website, built for the hardworking electricians powering the D.C.,...
Hi Reader, “Beating the competition” is a big talking point in the marketing world. And hey, at Drio, one of our goals is to give you a strategic website that makes choosing you a no-brainer. That said, I don’t think “beating the competition” is the full story. Instead of just asking “How can we beat them?” we should also consider, “How can we boost them?” How can we make each other better so it benefits all parties, including our clients? We’ve been extra focused on forming partnerships with...
Hi Reader, This year has tested every entrepreneur I know. Even when my fellow business owners and I are swapping struggles, though, our chats always come back to the same thing. Resilience. Resilience is the armor we entrepreneurs build up over time. Each year, with each setback, it compounds a little more. I don’t want to brush off all of 2025’s challenges as blessings in disguise. For many business owners, some months have just felt really stressful. At the same time, those changes add a...