Want some (un)solicited advice?
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Hi Reader, There’s something you need to know about me. I will give unsolicited advice. In Ubers, in offices, at restaurants…Sometimes I can’t help but voice the idea that hits me like a lightning bolt. Sometimes the advice receiver takes the idea and runs with it—which I love! Sometimes they straight-up ignore it. 🤷♀️ And other times, it’s a reset. It's a fleeting thought that leads them to something even better. Here’s the thing. Unsolicited advice from a stranger doesn’t have nearly the same impact as advice from someone inside your Circle of Trust (shout out to my MBA professor for reminding me about that gem of a movie). The way I see it, once you’ve earned a spot in the Circle of Trust, your ideas carry even more weight. That’s what makes brainstorming with clients so exciting. When you’re in that circle, the sparks really start to fly, and the ideas can go so much further. For example, I was recently catching up with a client over the phone. Within a few minutes, she shared that she was feeling stuck on how to move forward on a decision. I told her, “Fill me in. Maybe I can help.” When she did, I immediately had an intuition of what she could do next—and I let that idea fly. It was the spark she needed to take action. 🎇 While there’s always a risk that an in-the-moment idea won’t land, that’s not really the point in the end. Sometimes the spark is all you need, especially when it’s coming from your Circle of Trust. As the Right Brain, that intuitive brainstorming is kind of my thing. I’m the idea generator who’s not afraid to throw out a thought to get you out of your head. Rachel is the calculated, research-driven force who makes sure all our recommendations are backed by solid, data-driven logic. In your Circle of Trust, I think you need a bit of both. If you’re stuck on an idea, come to my next office hours on Wednesday, October 16! This is an agenda-free time to chat through your marketing or business questions so you can make your next move.
To solicited advice from the right people,
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Hi! I'm Rachel, the Left Brain of Drio.
Hi Reader, August was a month of evolving, connecting, and looking ahead. From continuing to grow long-term client partnerships and digging into important website privacy updates, to refreshing Office Hours and getting closer to sharing what’s next with WholeSite, there’s been a lot happening behind the scenes at Drio. Here’s a little peek at what we were working on throughout the month. 🌱 How United Way of Central Maryland’s Website Keeps Evolving We’re highlighting one of our favorite...
Hi Reader, Rachel and I recently went to a presentation for international exchange alumni (because of our Professional Fellows experience). During the event, one of the presenters shared how he’s now working with a peacebuilding organization called Mediators Beyond Borders. You know I’m all about a good analogy, and I absolutely loved the one he referenced. He described peacebuilding as similar to the Japanese art form kintsugi, which is done by repairing broken pottery using a gold substance...
Hi Reader, I don’t usually work late, but when I do, it’s because I’m fully immersed in something, head down, earbuds in. Recently, I was up late working on WholeSite, the AI-assisted website building tool we’re developing. When I finally came home, I asked my husband if he wanted to see what I had been doing. I hadn’t actually told him much about WholeSite yet, so I gave him the spiel. I told him WholeSite will allow entrepreneurs to create a high-quality WordPress website on their own. It...