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Hi Reader, I don’t know about you, but when I’m in my own little world for too long, my brain starts to overthink everything. I get caught up in all the tasks I should be doing, or should be doing bigger and better. When I finally step away from my comfort zone (i.e. my computer screen) for a while, the overthinking evaporates. I remember the world is, in fact, quite large. The opportunities are endless. And, usually, unexpected. That’s partly why Hazel and I went back to El Salvador in November, exactly a year after our last trip there. When we went to El Salvador last fall, we were visiting one of the wonderful Professional Fellows we had just hosted in Baltimore, as part of the exchange program. We ended up making many amazing connections, including Tomás, who we’ve decided to hire to help Drio with the new WholeSite project we have been working on. Leading up to that first trip, people asked, “What’s the point of going all the way there? How is this tied into what you do?” It’s a fair question. But I’ve always felt that we do things like this to figure out the point. You don’t really know until you step off the plane. It’s the act of getting out of your own little world and seeing where it leads you. I definitely didn’t expect to hire someone in El Salvador, but I’m so glad we did. So, this year, we visited Tomás to assist us in developing WholeSite and get our prototype up and running. Yes, we could have done the work virtually with him. Tomás also could have come to Baltimore. But Hazel and I decided to go to El Salvador again so we could get out of our normal day-to-day routine and give the project our full focus, fully immersed, rolling with whatever comes our way. We had no clue where El Salvador would take us when we went last year, but it’s only expanded our opportunities. I’m excited to see where we end up this time around. Whether you take a big trip or spontaneously join a local networking event, remember to get out of your world a few more times before the year wraps up. 🙂 To figuring out “the point” while you go,
P.S. If you’re a potential client or partner who wants to work together, we’d love to hear from you. Here are some ways we can help: Make a long-term impact Get started with custom website design, a 4-week website, or digital marketing strategy. Tackle short-term goals If you’re a past client, ask us about credit hours or quarterly website refreshes.
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Hi Reader, June was a big month for learning, connecting, and keeping an eye on what is next in the world of WordPress. From Hazel and Rachel attending WordCamp Europe in Kraków to our team monitoring upcoming WordPress Core updates, we are continuing to stay plugged into the tools and trends that help us better support our clients and their websites. 🌍 WordCamp Europe 2026 This June, Hazel and Rachel headed to Kraków, Poland for WordCamp Europe 2026, one of the largest gatherings of the...
Hi Reader, A few weeks ago, some of our servers were hacked. The days that followed were pretty intense (think late nights, heads down and dedicated to a quick clean-up). This was the second security incident we experienced in the past year (the one before that had been at least 10 years ago). When that last incident happened, we had put in additional safeguards, so our immediate priority was understanding how it could have happened again. Hazel and I leaped into action as soon as we caught...
Hi Reader, Phone calls are my love language. I know. In a world powered by texts and emails, that might be an unpopular opinion. Sure, you can always have too much of a good thing, but there’s a reason why my catch phrase is still “just call me.” Whether we worked together 3 days ago or 3 years ago, if something comes up, a quick call is the best way for us to get to the bottom of things. I can collect the context I need (without needing a massive email chain) and point you in the right...