Does your website work as hard as you do?
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Hi Reader, Building websites isn’t exactly life or death. Still, the longer we do it, the more I see how far the impact can go. While Hazel and I nibbled on pupusas and soaked up the view of San Salvador last month, we couldn’t help but reflect on that. Time and time again, we’ve seen how a solid website can change a business’s trajectory. Even during tough seasons (*cough* 2025), your website keeps showing up, telling the world who your business is and why it matters. When done right, it makes it easier for your audience to find, choose, and take the next step with you. That is almost life or death for a business! Being able to play a part in that, even a small one, gives me real peace of mind. Because behind every site we launch, there’s a group of people with a story worth amplifying. That’s also why I'm so excited about what’s coming next for WholeSite (the whole reason we were in El Salvador this year). WholeSite is our way of distilling all our Left-Brain-Right-Brain expertise and scaling it to help even more small businesses. Our goal is to give you much more than a random drag-and-drop template. Instead, WholeSite will act as a strategic website builder that puts your impact at the center and supports your business for the long run. If and when we follow through, that will mean even more passionate business owners will have a digital presence that works as hard as they do. That’s our mission in a nutshell, and it’s the kind of future that keeps me energized as we head into 2026. I’m so excited to see the progress we make next year. This is my last newsletter of the year, and I’m “dying” to know what goals are front of mind for your 2026. What’s keeping you energized for the year to come? Reply and let me know! In the meantime, I hope you have a restful holiday break. Put those big goals aside for a few days and give your friends and family your energy.
P.S. If you’re a potential client or partner who wants to work together, we’d love to hear from you. Here are some ways we can help: Make a long-term impact Get started with custom website design, a 4-week website, or digital marketing strategy. Tackle short-term goals If you’re a past client, ask us about credit hours or quarterly website refreshes.
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Hi! I'm Rachel, the Left Brain of Drio.
Hi Reader, November was a month of bold moves and big milestones for Drio. From taking WholeSite across borders to stepping into the spotlight here at home, we kept the creativity flowing and the momentum strong. Here’s a look at what unfolded: 🌎 WholeSite Takes a Big Step Forward - From El Salvador to a New CTO Last month, we hit pause on our usual routine and headed to El Salvador for a change of scenery and a full creative reset. The goal was simple: step out of the day-to-day, immerse...
Hi Reader, Staying optimistic is hard when you can see a storm on the horizon. By February, Rachel and I could see that 2025 was going to be a different year. You probably felt it too. Clients lost funding, and business owners started to feel nervous about the state of the economy. When we heard “no” on multiple big contracts, we realized how severe those repercussions would be. We were going to have to weather some storms. The thing is, when you weather a storm, you don’t curl up in a ball...
Hi Reader, I don’t know about you, but when I’m in my own little world for too long, my brain starts to overthink everything. I get caught up in all the tasks I should be doing, or should be doing bigger and better. When I finally step away from my comfort zone (i.e. my computer screen) for a while, the overthinking evaporates. I remember the world is, in fact, quite large. The opportunities are endless. And, usually, unexpected. That’s partly why Hazel and I went back to El Salvador in...