Hey Reader,
A few weeks ago, Hazel and I went to Nashville for WBENC’s Momentum National Conference, an event dedicated to connecting women entrepreneurs and corporate execs.
Turns out, there are a lot of big organizations out there that want to diversify their suppliers.
From Fortune 1000 brands like Target and Ford to federal contractors, this diversification creates game-changing opportunities for small brands on a mission.
Take Sunday Morning Coffee, one of the businesses featured at WBENC. Their founder, Savannah D. Mitchell, started as a spunky small coffee roaster but has bloomed into a supplier for corporations like Walmart and Amazon. Without sacrificing what her brand stands for.
By leading with her dedication to supporting women, minority populations, and the farmers who grow her coffee, she’s propelled her business to new heights.
Which means she can support even more of the people she set out to uplift in the first place.
So, what does this mean for you?
As we’ve said before, talking about your values isn’t just for the bigwigs.
It starts with the smaller movement-makers like us. When we put our values front and center, not only do our direct customers take note.
Investors and larger brands looking for partners could notice too.
Whatever your growth goals, ask yourself: Is your digital footprint working in your favor? And if you need help strategizing values-driven marketing, you know where to find us. 😉
Because when we can align “good for business” with “good for the world,” the glass ceilings don’t stand a chance.
To intentional growth,
Rachel
PS: Speaking of events to support women in business… ⬇️
When two creative, driven minds collide, there’s no telling what can happen. Multiply that by a couple hundred, and you’ve got a major movement in the making.
That’s what happened on International Women’s Day 2023 when we hosted a Soireé and Panel Discussion with our community, the Monument Women’s Creative Alliance.
| Check out our key takeaways |
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